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Philosophy

A swan looks effortless.
It is not.

Above the surface: calm, composed, graceful. Below the surface: relentless, powerful, precise. Swan Club was built to create that duality in every person who trains here.

The origin

We started from a question: what makes someone truly fit?

Not lean. Not strong. Not flexible. Truly fit — able to perform any physical challenge with control, endurance, and precision. The answer wasn't Pilates alone. It wasn't HYROX alone. It was both.

Swan Club was founded in Amsterdam with a single conviction: the best athletes move beautifully under pressure. Pilates builds the foundation for how the body should move. HYROX tests whether it can sustain it. Our Hybrid method is what happens when the two become one.

What we are not

  • We are not a commercial gym with Pilates as an afterthought
  • We are not an Instagram studio that prioritises aesthetics over output
  • We are not a drop-in crowd — we build athletes intentionally
  • We are not for everyone. That's the point.

Core values

No ego, only excellence

We don't care how much you lift. We care how you lift it. Form is the first standard. Everything else is noise.

Precision over volume

We don't program more to make you tired. Every movement earns its place in a session. If it's there, it matters.

The uncomfortable truth

Most people train the body they want. We train the body that performs. Those are different things — and here, you learn the difference.

Community without compromise

We build real community. Not the kind that celebrates showing up — the kind that celebrates getting better.

"We don't train to look good.
We train to become dangerous,
controlled, and precise."

The coaches

ER

Eva Richter

Head Pilates Coach

STOTT Pilates certified with 12 years of experience. Formerly a professional dancer. Obsessive about the relationship between breath and movement.

Reformer · Anatomy · Recovery

DK

Daan Koster

Head HYROX & Hybrid Coach

HYROX Pro competitor. Former military fitness instructor. Designed the Swan Club Hybrid method from first principles.

HYROX · Strength · Programming

ML

Mia Lensen

Pilates & Hybrid Coach

Sports physiotherapist by training. Uses clinical movement knowledge to help athletes move better, recover faster, and stay on the floor longer.

Rehabilitation · Hybrid · Mat

Train like a swan

The first class reveals everything. Come find out what you're made of.